Sell More Books With an E-mail Newsletter

NOTE: Because many words in this article are likely to trigger sp^m filters, we've disguised them with symbols (e.g. sp^m). This will ensure a higher delivery rate if you use this article in your e-zine. If you're selling your book online, you're practically guaranteed to increase sales by publishing an... Read More

Buzz-Based Book Marketing

Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Actually, non-bookstore channels have been a big part of book sales for decades-at least since people like Joe Karbo ("The Lazy Man's Way to Riches") back in the... Read More

Sell Your Book At Book Fairs, Festivals & Trade Shows

Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table, rent a space on someone else's table and volunteer to be back for their book. In fact, rent a corner at various... Read More

Sell Your Book with Pennies

Imagine you share a huge penny jar with each of your potential readers. Every interaction with a reader either adds or subtracts pennies from the jar. When readers need your info (non-fiction) or entertainment (fiction), they will trade the jar for your book, but only if... Read More

Increase Book Sales: When a Book is No Longer Just a Book for Sale

Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them? Then you will want to know about these five outrageous ideas that aren't difficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook had... Read More

Seven Really Truly Unique Ways to Sell More Books

These marketing tips aren't for the weak at heart. Use discretion and know where the ego and self-promotion boundary stands for you. 1. Use a fold over business card. Place your book information inside the fold. The title on the bottom side of the fold so it is seen first... Read More

Top Ten Ways to Promote Your Books Through Flyers

A flyer is an excellent, inexpensive way to promote your book. What makes one flyer so much better than another? Use these top10 tips to make your flyer stand out from the crowd. 1. Include a colored picture of your front cover. People want to see what your book... Read More

Make your Book Stand Out From the Crowd: Know your Audience

Most authors say, "Everyone will want my book, and when I take it to Oprah, it will sell millions, and I'll make millions, too." Not exactly true. If you are writing a book you need to know your specific audience. This gives your book its unique selling point. Writing for... Read More

Sell More Books With Your Sparkling Introduction

Why write an introduction? Nobody reads it anyway. Up until now, this opinion has had clout. But now, with a shorter introduction of one to two pages, and through the five essentials below, your introduction will become the fourth sales tool for your book. When people read your clear, concise... Read More

Three Powerful Tips on Selecting a Book Topic that Sells

The topic of your book or eBook counts-big time. Which would you buy-The Art of Kissing or The Art of Courtship? The kissing book sold over 60,500 while the other sold only 17,500 copies. Before you choose your topic pay attention to your audience. What do they want and need?... Read More

In The News:


The 'cocktail party' of social media marketing
Minnesota Lawyer
By Mark Powers & Shawn Mcnalis In their new book, marketing experts Tim Tobin and Lisa Braziel suggest that the activity generated by social media sites is ...

and more »

Globe and Mail

Are You Reading What He's Reading?
New York Times
... 10 days ahead of the book's publication date, put an almost surefire best seller “over the top,†said Jeff Seroy, the senior vice president of marketing ...
Brook brawl: Jonathan Franzen takes on the worldLouisville Courier-Journal
I write a nasty book. And they want a girly cover on itThe Guardian

all 15 news articles »

Book Review: Extremely Loud and Incredibly Close by Jonathan Safran Foer
Seattle Post Intelligencer
Whether by poor marketing or by fate, most people who have heard anything about Foer have heard about his first novel (or movie), but not the second. ...

and more »

Chippewa Valley Book Festival awarded $4000 grant
WEAU-TV 13
Eau Claire, WI (8-3-2010) – Chippewa Valley Book Festival announced it received a $4000 Joint Effort Marketing grant from the Wisconsin Department of ...


PR Web (press release)

AuthorHive Launches AuthorHive Video Services
PR Web (press release)
Author videos provide an important viral book marketing component that can be syndicated through blogs, social networking, and retail websites; ...

and more »

ABC News

Stephen Hawking Claims Science Topples Religion in His Newest Book
Associated Content
Working in areas ranging from moving pianos to being a Marketing Director in Alaska, Ryan has already experienced a broad range of life experiences. ...
Hawking says God not needed for creationBusinessWeek
Hawking spurns God: Universe just happenedCNET

all 834 news articles »

CBS News

Rattner's book suggests nobody gets it
Automotive News (blog)
The buzz of the coming weeks is going to be what the federally appointed car czar Steve Rattner reveals in his new book: that he offered the job of General ...
Car Czar: Rahm Said "F*** the UAW"FrumForum

all 33 news articles »

www.StockMarketingInc.com: Strong Alerts From Stock Marketing Inc.!! Sign Up ...
Trading Markets (press release)
Dr. Fritsche has published over 200 peered reviewed scientific papers, invited articles and book chapters. Dr. Fritsche holds 3 patents and has 2 other ...

and more »

BusinessWeek

Book Review: Higher Education? How Colleges are Wasting Our Money
BusinessWeek
Is it really all just self-importance and clever marketing? I suspect these schools have idiosyncratic strengths that help explain their continued success, ...

and more »

Why Should Clients Hire You? New Book Offers Insights Into Marketing ...
OfficialWire (press release)
Solutions to these common complaints can be found in a new book, Persuading People to Buy: Insights on Marketing Psychology That Pay Off for Your Company, ...
One Of The Longest-published Marketing Newsletters On The Internet, The ...OfficialWire (press release)
"know Your Audience" Is The Paramount Principle Of Marketing Psychology, Says ...OfficialWire (press release)
What Motivates Customers To Buy? New Book Offers Insights On Identifying ...OfficialWire (press release)
OfficialWire (press release)
all 8 news articles »
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You've just been notified a review of your book has... Read More

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For many of us, marketing our titles is one of... Read More

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How would you like to have countless people clamoring for... Read More

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What you do after you have written your book is... Read More