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Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:

Email marketing 'can drive up event attendance'
Business Strata - Business News
Email marketing can be a valuable tool in promoting business events, it has been suggested. A blog on amiando.com notes that timing can be crucial when it ...

New York Times (blog)
Gmail's Priority Inbox delivers new challenge for email marketing
mad.co.uk
Ben & Jerry's recently stated that it was dropping email marketing to focus on social media. The decision prompted strong debate about the value of email ...
Gmail Priority Inbox: implications for email marketersEconsultancy (blog)
Gmail Priority Inbox: The Un-Spam FilterSearch Engine Land (blog)

all 703 news articles »

VentureBeat
Email marketer iContact snags $40M to help small businesses fill inboxes
Reuters
iContact, a provider of email marketing services like newsletter creation and distribution, just raised $40 million in its ...
iContact Raises $40 Million For Email Marketing SoftwareTechCrunch
iContact raises $40 million in Series BVatorNews
JMI Equity Invests $40M in iContactCitybizlist (press release)

all 22 news articles »

Email marketing metrics 'must be fully understood'
Global Gold Internet Services
This is the view of industry commentator Derek Harding, who has queried why some email marketing professionals focus on click-through rates, ...

VentureBeat
Email marketing execs must adapt to Gmail change
Business Strata - Business News
Email marketing professionals must adapt their campaigns to meet a new challenge from Google's email service Gmail. A blog on Econsultancy notes that by ...
Gmail's priority box and the implications for email marketersEquimedia Marketing News
Gmail's Priority Inbox will require some smart thinking from marketersMarketing Week

all 56 news articles »

A Complete Lead Nurturing Email Marketing Suite Launched by SalesNexus
TMCnet
SalesNexus is in the process of expanding its services by upgrading its user interface, adding a full-featured email marketing suite to its Web-based CRM ...
Sales Teams Power With A Complete Lead Nurturing Email Marketing SuitePowerHomeBiz.com (press release)

all 4 news articles »

Constant Contact Adds New Social Sharing Functions to Online Marketing Solutions
MarketWatch (press release)
WALTHAM, Mass., Aug 30, 2010 (BUSINESS WIRE) -- Constant Contact(R), Inc. (NASDAQ:CTCT) , a leading provider of email marketing, social media marketing, ...

and more »

Singapore Email Marketing Company Launches New Email Marketing Website
VEE 2
The company's new email marketing website aims to promote EDM design, email blast and email campaign tracking services plus educate Singapore companies on ...

and more »

AAA NCNU Selects Epsilon for Comprehensive Multichannel Marketing Services
PR Newswire (press release)
Specific services will include direct marketing strategy development and execution, print production for direct mail, analytics and reporting support, ...

and more »

Nashville's Emma Named to Inc. Magazine's Inc. 5000 List for Third Year in a Row
TMCnet
Inc. magazine ranked email marketing and communications service Emma (www.myemma.com) No. 1046 on its fourth annual Inc. 5000 list, an exclusive ranking of ...

and more »

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